When Simon Braitman and Louis Iacona established Simcona Electronics Corporation
in 1962, they set up shop in a 2000 square feet building located near Kodak Park at
101 Ridge Road West. As the full service electronics distributor's business grew,
so did its need for space. In 1969 the company moved to a new larger building at
275 Mt. Read Blvd, where it still resides today.
Dramatic challenges in the electronic industry have propelled Simcona to
continually strive to differentiate itself from its respected competition while never
losing sight of its commitment to providing exceptional service and products.
In 1969 Simcona started an electronics trade show that drew more than sixty
major manufacturers and over two thousand customers annually to the Rochester area.
The highly informative event fosters a unique opportunity for customers and suppliers
to communicate their needs and capabilities with one another.
Simcona also expanded its strategic focus from local to regional, opening branches
in the Mid-Atlantic, Ohio, New England, Florida and London, Ontario. Its headquarters
remains in Rochester, New York.
Simcona has grown to become one of the largest stocking distributors in upstate
New York, continuing to expand throughout the eastern seaboard, the Mid-Atlantic
states and across Canada.
Marc Iacona (Louis's son) purchased Simcona Electronics in 2011. The company now occupies
almost 100,000 square feet, represents more than 100 leading manufacturers,
including long-time contracts with Honeywell, Alpha, Belden and ebm-papst,
and is a premier Analog Signal Chain Solutions Provider serving clients in a
wide range of industries concentrating on electronic components, wire, cable
and data communication products.
Simcona Electronics is passionately focused on providing its customers with
a complete solution. Account Managers work in tandem with their Field Applications Engineer
and manufacturer representatives to present each customer with total solutions tailored
to their individual needs. Simcona stays true to its service motto, 'What you need,
where and when you need it; nothing less.'